Dubai has recorded a new milestone in its luxury real estate market with the sale of the most expensive residential property ever transacted in the Middle East. A super-prime penthouse at Bugatti Residences by Binghatti has sold for AED 550 million, setting a regional benchmark for high-value home sales.
The transaction underscores Dubai’s growing dominance in the global ultra-luxury property sector.
A Record-Breaking Sale
The penthouse spans approximately 47,200 square feet and is located within the Bugatti Residences tower in Business Bay. The sale price equates to AED 11,650 per square foot, the highest ever achieved in the district and among the highest recorded globally.
Converted to international terms, the property’s value stands at roughly USD 150 million, placing it firmly among the world’s most expensive private residences.
A Magnet for Global Elite Buyers
Bugatti Residences by Binghatti has quickly established itself as one of Dubai’s most exclusive addresses. The ultra-luxury branded tower has attracted a roster of international high-profile buyers, including Neymar Jr., Andrea Bocelli and Aymeric Laporte, further reinforcing its appeal among global celebrities and ultra-high-net-worth individuals.
The development blends automotive-inspired design with bespoke residential amenities, a formula that continues to resonate with elite buyers seeking distinction and brand association.
The Bigger Picture
The record-setting sale reflects a broader trend in Dubai’s property market, where branded residences are commanding premiums of up to 40 percent compared to non-branded luxury developments. This premium is driven by brand value, exclusivity, global recognition and enhanced service offerings.
As demand from international wealth continues to rise, Dubai is further cementing its position as one of the world’s leading destinations for ultra-luxury living — a city increasingly viewed as a long-term base rather than a secondary home market.
